What is Product Design Course?

A product design course is one of the professional courses in the field of design. It teaches students how to solve problems of the user which they are facing in their daily lives. It teaches students to think about design and design products ranging from a small pencil to smart devices. It uses the combination of human behaviour, technology, design thinking, creativity, and art to find solutions to the real-life user's day-to-day problems. In this course, students enhance their problem-solving skills, observation, and creativity to create products physically or digitally or services through exploring different forms, materials, and using design and engineering principles to bring life into their product, such that they fit into the user's daily life.

What does a Product Designer do?

A product designer solves the problem of the user. He is a problem solver, an observer, and a solution creator of the gap between the user and their problem related to a product or service. A product designer observes and analyses the problem the users are facing, and through his brainstorming of creative ideas for the solution, comes up with ideation sketches, and to bring life to those ideation sketches, makes a physical or digital solution to make the user's life simpler and easier.

How to become a Product Designer?

To become a Product designer, one should have a professional degree in design, such as B.Des in Product Design. During this course, the hands-on training of making physical products and making digital 3D products on the latest industrial software would train you to make the solution of the real-time problems what the user are facing. The creativity enhanced during the course and exposure to exploring different types of material, industrial training, and internships would make you industry-ready as a Product Designer after completion of the course.

Is Product Design a Good Career?

Yes, Product design is one of the most diverse and multidisciplinary courses to build a good career in design. It gives us a diverse path when we complete the course, not only as a product designer, but we can still grow in the field of UI/UX design, transportation design, furniture design, jewelry design, and many more in the field of design.

Why Product Design is important?

Product design is important as it marks the base for every design course. It serves as a bridge to connect the users behaviour pattern, the art or cretavity and technology to form digital or physical products,and the service works how it feels and fits into the users usual life.

Bachelor of Product Design Course

Duration

4 Years

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Eligibility

Passed 10+2 examination with 50% aggregate marks.

AICTE approved three-year full-time diploma after Class-X offered by Board of Technical Education of any State in India or UTs or from UGC recognized universities or equivalent Obtained at least 50% aggregate marks in the diploma examination.

Admission Procedure

01

Merit based counseling on XII Std marks.

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ABOUT PROGRAM

The Bachelor of Product Design at the School of Design, DIT University is built around the principles of human-centred design, encouraging students to create products that improve everyday experiences while keeping sustainability and user well-being at the core.

This Bachelor of Product Design programme brings together design, technology, and interdisciplinary learning. Students work alongside departments such as Mechanical Engineering, AI & Robotics, Computer Science, Materials Science, Physical Sciences, and Social Sciences, gaining practical exposure to areas including consumer electronics, medical devices, automotive design, and sustainable home products. The curriculum also introduces emerging technologies such as AI-driven prototyping, 3D printing, smart materials, and circular design practices.

Throughout the programme, students explore subjects including Material Science, Ergonomics, Circular Design, Frugal Innovation, and AI integration in product development. Core courses cover Design Thinking, Human-Centered Design, Product Photography, Futuristic Design, Design Psychology, AI & Robotics, Machine Learning, Entrepreneurship in Product Design, Digital Design, and more. Industrial training and mentorship further strengthen practical understanding while connecting classroom learning with real-world applications.

Backed by dedicated facilities such as metal workshops, materials laboratories, and CAD labs, the Bachelor of Design in Product Design encourages experimentation, advanced prototyping, and responsible manufacturing practices that align with evolving global consumer expectations.

Graduates of this Bachelor of Product Design programme are well prepared for careers as industrial designers, sustainable product innovators, and design entrepreneurs. This programme equips students to develop meaningful products that respond to changing market needs while embracing sustainable and technology-enabled design solutions.

PROGRAM FEE

1st Year (2026-27)

Particulars		Tuition Fees	Academic Services Fee	Total Fee
All India Category	1st Installment	63,300	41,350	1,04,650
	2nd Installment	63,300	41,350	1,04,650
Uttarakhand/Himalyan State Quota (After 25% Scholarship on Tuition Fee)	1st Installment	47,475	41,350	88,825
	2nd Installment	47,475	41,350	88,825

For detailed Program Fee Structure, please Click Here

HIGHLIGHTS

Flexible and Choice-Based Curriculum (FCCBS):

Personalise your academic journey with interdisciplinary electives that combine creativity, technology, and sustainability to match evolving industry requirements.

Industry-Focused Learning:

Build practical experience through collaborations with design studios, live projects, industry mentorships, and professional interactions.

Global Mentorship Network:

Learn from experts associated with organisations such as the World Design Organization (WDO), gaining valuable global perspectives on design and innovation.

Emerging Areas in the Curriculum:

Explore contemporary subjects including Circular Design, Frugal Innovation, AI in Product Design, and Futuristic Design that reflect the changing demands of the design industry.

Entrepreneurship in Design:

Develop the skills to transform ideas into market-ready products through dedicated learning in design entrepreneurship and innovation.

Advanced Design Infrastructure:

Access prototyping facilities, material exploration labs, and CAD laboratories that support product development, testing, and creative experimentation.

Minor Degree Opportunities:

Expand your expertise by pursuing a minor in interdisciplinary fields such as Artificial Intelligence, Robotics, Automobile Design, Sustainable Engineering, or Social Psychology.

Outcomes of the Program

PO1

Innovation and Ideation: Develop the ability to ideate, innovate, and conceptualize original design solutions that address evolving consumer and societal needs.

PO2

Holistic Design Approach: Integrate technical knowledge, design aesthetics, and practical functionality to create user-friendly and impactful products.

PO3

Sustainable Practice in Design: Demonstrate commitment to sustainability by designing eco-friendly products using recyclable materials and energy-efficient manufacturing techniques.

PO4

Digital Fluency: Master contemporary digital tools and platforms, including 3D modeling, rendering, and prototyping technologies, to produce industry-standard designs.

PO5

Contextual Awareness: Apply cultural, economic, and environmental awareness to design solutions that are relevant and inclusive for diverse global audiences.

PO6

Project Management Skills: Lead and collaborate on multidisciplinary design projects, effectively managing resources, timelines, and stakeholder expectations.

PO7

Market Readiness: Align product designs with current market demands, focusing on functionality, aesthetics, and user preferences for competitive industry placement.

PO8

Ethical Responsibility: Uphold ethical design practices by prioritizing user safety, sustainability, and societal well-being in all projects.

PO9

Critical Thinking and Analysis: Critically evaluate design problems, assess feasibility, and develop innovative solutions based on thorough research and analysis.

PO10

Adaptability and Lifelong Learning: Demonstrate readiness to learn and adapt to new technologies, methodologies, and trends in the dynamic field of product design.